Ferrari Fashion School proudly presents “025 LIVING MATTER/s”, its annual yearbook that encapsulates the creative, collaborative, and inclusive spirit of the entire school community. Entirely produced in-house, the publication was developed under the art direction of Elena d’Arcais and Riccardo Lanzani, reinforcing the School’s role as an incubator for multidisciplinary talent and vision.
One Voice for Every Student: The Power of Creative Diversity
This yearbook features a portrait of each graduating student from both the Bachelor’s and Master’s programs. The project emphasizes representation, individuality, and personal expression, all within a unified and professional visual framework.
The photo shoots were realized in collaboration with photographers Clotilde Petrosino and Isabella Sanfilippo, who brought out each student’s creative identity with artistic sensitivity and precision. The result is a powerful, authentic visual narrative, reflecting a training path centered on people and their unique visions.
A Collaborative Project Across Design, Styling, Communication, and Marketing
Each Fashion Design student is showcased through an outfit from their final collection, which was then interpreted by students from Fashion Styling and Communication and the Master in Fashion Photography and Film. These editorial projects were developed in teams and supervised by industry professional Johanna Persson, who guided the creative direction and teamwork in a professional production setting.
Adding strategic depth to the project, students from the Fashion Business and Digital Marketing Bachelor’s program contributed by analyzing each collection from a business perspective. Their work includes positioning analysis, marketing plans, retail & buying strategies, and proposals for integrated ATL and digital communication—a 360° approach that simulates real-world fashion industry dynamics and builds cross-functional skills. The publication also includes original patterns created by students from the Pattern Making and Tailoring programs, showcasing technical mastery and craftsmanship that support every creative vision.
Inclusion, Representation, and Aesthetic Coherence
“025 LIVING MATTER/s” is more than a yearbook—it is a concrete expression of Ferrari Fashion School’s educational philosophy, grounded in experiential learning, collaboration, and the empowerment of each individual student. The closing pages feature group portraits of the school’s faculty, underlining the essential role of mentors as guides, educators, and sources of inspiration.
In an era where fashion must become ever more inclusive, Ferrari Fashion School strongly asserts the value of representation through this project: every student is visible, every voice is heard, and every creative vision is honored. All of this is presented within a refined aesthetic framework that reflects the school’s professionalism and high educational standards.
“025 LIVING MATTER/s” stands as a manifesto for what it means to be educated in fashion today—a forward-looking vision rooted in solid, high-quality training. It’s a project about fashion, but also about identity, creative culture, and teamwork, showcasing how education can shape the future of the industry through collective effort and individual excellence.
