Those who dream of working in the fashion industry often find themselves facing a crucial question: where to study fashion in Milan and which path to choose to enter such a competitive field?
The truth is, there isn’t just one route. Fashion is a world made of creativity, technique, communication, and management—each professional finds their own direction based on their personal inclinations and the skills they wish to develop.
1. Fashion Design
This is the most well-known path, designed to train future designers and product creators. Students learn how to transform an idea into a collection through:
- Trend research and analysis
- Creative research and concept development
- Fabric manipulation and material research
- Study of shapes and volumes
- Fashion illustration and sketching
- Pattern making and garment construction
- Final presentation in a fashion show or exhibition
Through real projects in collaboration with companies such as Manteco (menswear collection), Berto (denim upcycling), and Le Costantine, students gain hands-on experience and begin building a professional portfolio from the very first years.
The program culminates in the annual Fashion Show, where students present their collections in front of industry professionals and media. The latest edition, titled 025 LIVING MATTER/s, explored the themes of Arte Povera and sustainability, showing how fashion can become a medium for cultural reflection (Ferrari Fashion School – Living Matter/s)
2. Fashion Styling & Communication
Fashion is not only about creation, but also about storytelling and image.
This path trains professionals who can:
- Build a brand’s identity
- Create editorials and advertising campaigns
- Curate photo shoots and fashion films
- Develop social media strategies and communication campaigns
- Manage fashion merchandising
- Style celebrities
Students work on external sets for brands such as Bikkembergs, and collaborate with communication and production agencies like Acapulco. They also take part in guest talks with professionals such as Gianluca Borghi from Corso Como 10, and projects with partners like Polly Fitting Room and Fabio Munis. Moreover, they contribute to the final fashion show’s set design at Fondazione Sozzani, gaining firsthand experience of a professional event.
3. Fashion Business & Luxury Management
Alongside creativity, fashion requires strong managerial and organizational skills.
In this program, students explore:
- Marketing and retail strategies
- Brand management and international luxury dynamics
- Project management and strategic collection planning
- Buying
- Start-up development
They take part in real projects such as creating a product launch strategy for GOOVI by Michelle Hunziker, developing a communication strategy for MVP Project by Maria Vittoria Paolillo, and presenting a luxury restaurant concept to Il Luogo di Aimo e Nadia. These experiences help them build practical skills and valuable industry connections for roles such as product manager, buyer, retail manager, brand strategist, communication specialist, and social media manager.
4. Specialization Masters
For those who already have a university background or wish to refine specific skills, Ferrari Fashion School offers a range of specialized master’s programs. From Fashion Design to Creative & Art Direction, Luxury Management to Fashion Film, these master’s programs allow students to focus on niche areas and enter the job market more rapidly.
Where should I study to work in fashion?
The simplest answer: at the heart of fashion. Studying fashion in Milan means immersing yourself in the city where major collections, fashion weeks, and top brands are born. A school like Ferrari Fashion School allows you to grow in an international, creative, and industry-connected environment—turning your passion into a career.
