Ludovica Ligresti is Strategic Senior Business Advisor in the Fashion & Beauty sectors, with a focus on Digital PR, influencer marketing, celebrity partnerships, and the creation and production of high-impact events.
With over 10 years of industry experience, she helps brands shape their public presence and build meaningful, culturally relevant connections, transforming visibility into influence through authentic synergies, strategic storytelling, and impactful experiential strategies.
Previously, she founded Glimmed Srl, serving as Shareholder, Brand Manager, and CMO, where she led strategic marketing and brand direction, driving high-profile collaborations including the Elettra Lamborghini Collection and Not After Ten by Veronica Ferraro.
Her role on the Advisory Board at SkinLabo, a leading Italian digital-native beauty brand, further strengthened his expertise in digital communication, emerging consumer behavior, and direct-to-consumer business models.
She currently leads academic innovation in the fashion business landscape as Course Leader of the Bachelor of Arts in Fashion Business & Digital Marketing at Ferrari Fashion School in Milan, and as Business & Marketing Professor at both IED and Ferrari Fashion School, where she teaches Strategic Brand Management, Fashion Retail Management, Distribution Systems, and Project Management — combining future-focused education with direct industry knowledge and evolving market insight.
Her path across brand strategy, Digital PR, event production, and education enables her to bring a unique and holistic perspective on how Fashion & Beauty brands grow today — where connections become communities, influence becomes culture, and narratives become unforgettable experiences.